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When it comes to driving traffic, businesses often ask: Should we invest in SEO or PPC? Both strategies have their advantages, but the right choice depends on your budget, goals, and timeline. In this guide, we’ll break down the key differences between SEO vs PPC, the pros and cons of each, and which one is …

20 years ago today I started this blog, with this quote. That was Tina v1.0; No kids, single, hadn’t started any businesses yet. This blog opened doors. Forever grateful. I have been a bit quiet recently, but I am still here. A warm thank you to everyone of you who stops by occasionally.

I enjoyed the replies to this question: People who are bilingual in English and another language, what’s a word that exists in your other language that you are surprised doesn’t exist in English?

I watched Conclave a few days ago and this speech on certainty stuck with me. “Certainty is the great enemy of unity. Certainty is the deadly enemy of tolerance. If there was only certainty and no doubt, there would be no mystery and therefore no need for faith.”

“Hopefulness is adversarial. It is the warrior emotion.” – Nick Cave

A large number of artists create art with their hands, whether it’s done using a computer or more traditional techniques. Vika Brent is a rarer breed, as the artist creates art WITH her hands and ON her hands. She also creates on faces and bodies, but her hand work is probably the most famous. Insane …

SEO can feel overwhelming, but what if you only had to do 20% of the work to get 80% of the results? That’s exactly what the 80/20 rule of SEO (also known as the Pareto Principle) teaches us—focusing on the most impactful SEO tactics will maximize rankings, traffic, and conversions without wasting time on low-impact …

AI-generated content is revolutionizing SEO. With tools like ChatGPT, Jasper, and Copy.ai, businesses can create optimized, high-volume content at scale. But does AI-generated content for SEO actually help rankings, or will Google penalize AI-written pages? In this guide, we’ll break down the pros and cons of AI-generated content, Google’s stance on AI-written material, and best …

The days of single-keyword SEO strategies are over. Google now prioritizes topic authority, meaning websites that organize content into content clusters rank higher and attract more organic traffic. In this guide, we’ll break down how content clusters work, why they are essential for SEO success, and how you can create them to skyrocket your rankings …

Want to stand out in Google search results and increase click-through rates (CTR)? Implementing schema markup is one of the most effective ways to improve search visibility, secure rich snippets, and drive more traffic. In this schema markup guide, we’ll explain what structured data is, how it impacts SEO, and step-by-step instructions to add schema …