10 Types of Emotions Promotional Products Can Evoke
Advertising is a notoriously difficult game to master. Ads need to be entertaining, informative, and memorable, while simultaneously raising brand awareness. Achieving all these things is no easy feat, especially for a brief 10-second clip customers are likely to forget as soon as it ends. In contrast, promotional products are a far more effective marketing …
Alton Wines by GO’C is wrapped in structural grid that frames vineyards
Cedar cladding and a rigorous structural grid feature in a winery tasting room by American studio GO’C that is designed to frame views of the terrain. Read more
Giuseppe Zanotti releases snake-wrapped Cobras trainers in the metaverse
Luxury footwear brand Giuseppe Zanotti has released a digital edition of its Cobras trainers in the metaverse to coincide with Metaverse Fashion Week. Read more
Space10 pop-up will explore how design can shape « a more desirable future »
Promotion: IKEA‘s research lab Space10 is hosting a two-week pop-up space in Mexico City, inviting visitors to « redefine what constitutes good design » in a world with climate change and rising inequality. Read more
Pavilion H outdoor seating area by Kettal
Dezeen Showroom: Spanish brand Kettal has released an aluminium-framed, slatted structure, which can be placed in a garden to provide a comfortable, indoor-outdoor seating area. Read more
World’s first multi-storey skatepark opens in Folkestone
Three skateparks are stacked on top of each other in F51, a major new attraction in Kent, England, designed by Hollaway Studio. Read more
V&A showcases « incomplete kaleidoscope » of menswear in Fashioning Masculinities exhibition
London’s V&A Museum has opened an exhibition on the history of menswear designed by architecture studio JA Projects. Here, curators Claire Wilcox and Rosalind McKever select eight highlights from the show. Read more
Architects and designers across Europe rally to help Ukrainian refugees find work
Individuals and organisations across Europe are pitching in to help Ukrainian architects and designers find work abroad as they flee the ongoing Russian invasion. Read more
AA names five applicants vying to be school’s new director
The Architectural Association has released a shortlist of five candidates in the running to become the school’s new leader following the dismissal of Eva Franch i Gilabert. Read more
Pocket chair by Stone Designs for Blå Station
Dezeen Showroom: created by Stone Designs, Swedish furniture brand Blå Station has released an updated version of its Pocket lounge chair, which includes a storage nook. Read more
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